Sponsorships & Memorials

Howard County Recreation & Parks has a wide variety of memorial and sponsorship opportunities that will help you get involved with the community. Please view our sponsorship package PDF.

Sponsorship Opportunities Request Form

For more information, please contact Mike Blevins at [email protected] or Anna Hunter at [email protected]

4th of July Ariel
Sponsorship Opportunities
Title
Indoor & Outdoor Banners
Content

Your company can enjoy exposure on our multi-purpose fields, pool, indoor gyms, fitness rooms, and sports equipment. Sponsors are very appreciated as this helps keep our program costs down.

Sponsor a field, court, pool, or indoor gymnasium by placing a mesh banner on the fence or indoors. Outdoor banners are put up by March 1 and taken down around December 1.

Information

  • Prices include installation and take-down.
  • Full color banners at multipurpose and baseball fields: 6’x4’ mesh banner, with at least 6 grommets.
  • Full color banners at tennis and basketball courts: 3’x2’ mesh banner, with at least 4 grommets.
  • Full color banners inside gymnasiums: 6’x4’ vinyl banner, with poll pocket or at least 3 grommets across the top.
  • Sign space is on a first-come, first-served basis.
  • If you cannot provide a banner, design & print services are an additional cost that starts at $250* per sign, paid in advance.
  • Must pay in full prior to installation.
  • Signs may include company name, logo, phone number, website or social media site location or social media icons.
  • Signs may not include slogan, photos/pictures (head shots of realtors allowed on inside banners), alcohol, tobacco (including smokeless) products, firearms, pornography, profanity, or inappropriate content.
  • Banners must be approved by Howard County Recreation & Parks prior to displaying.
  • Recreation & Parks reserves the right to remove banners at any time.
  • Banners that are damaged are replaced at the expense of the sponsor.

*Prices subject to change.

Title
Naming Rights on Fields, Playgrounds, and More
Content

These are given out on a five-year basis. Please contact Mike Blevins at [email protected].

Content

Sponsor a plaque that may be renewed every five years.
Ex: Thank you to [your name] for helping us maintain our pavilions.

Title
Apparel
Content

Howard County Recreation & Parks offers a variety of camps, programs, and leagues throughout the calendar year. 

In summer 2019, recreation & sports camps had over 21,350 registrants. 

Sports Summer Camp T-shirts
In summer 2019, over 5,800 sports camp t-shirts were ordered. By sponsoring our camp t-shirts, you are supporting our programs while bringing attention to your company or organization.

  • 1-color sponsor provided logo on the back of participant shirt
  • 2.5” wide x 2.5” high logo – $1,500
  • 5” wide x 3” high logo – $3,000
  • 8” long logo – $5,000

Other Summer Camp T-shirts – $1,500

  • 1-color sponsor provided logo on the back of participant shirt 5” wide x 3” high logo
  • Options: Creative 360, KidzPik, Childcare, Adventure & Outdoors, or Robinson Nature Center

Wine in the Woods Volunteer T-shirts – $2,500

  • 1-color sponsor provided logo on the back of participant shirt 5” wide x 3” high logo

Championship Shirt – $1,000

  • 1-color sponsor provided logo on the back of participant shirt 5” wide x 3” high logo (you may pick the event/sport).

League Jersey $5,000

  • You may pick the event/sport.

Only adult leagues may be sponsored by a bar that serves alcohol. Some adult leagues have about 400 participants per season.

Title
Program Ads
Content

Get together! Our community centers and programmers provide innovative and well-run programs, events and services that serve the growing and changing needs and wants of our community. Whether you’re interested in fitness, aquatics or performing arts… we need your support! Including land and water fitness programs, personal training sessions, pickleball and drop-in programs, and classes for all ages, the community centers are the community’s connection to a healthy and active lifestyle!

Annually, the department has over 45,000 participants.

  • Over 1,500 summer camp sections
  • Over 1,800 programs in the Fall
  • Over 1,400 programs in the Winter
  • Over 1,400 programs in the Spring
  • Over 550 programs in the Summer

Activity Guide Ads

  • 140,000 printed
  • 7.5” X 10.5”
  • Distribution: Mailed to over 132,000 households, Fairs, Online, HC Gov. Facilities.

Placed in Guide (Full color)

  • Quarter Page, 3.25” wide X 4.5” tall – $500 per issue
  • Half Page, 3.25” wide X 9” tall – $1,000 per issue
  • Full Page, 6.75” wide X 9” tall – $2,000 per issue

Inside Back Cover (Full color, gloss paper)

  • Quarter Page, 3.25” wide X 4.5” tall – $750 per issue
  • Half Page, 3.25” wide X 9” tall – $1,500 per issue
  • Full Page, 6.75” wide X 9” tall – $2,500 per issue

Back Cover

  • Half Page, 3.25” wide X 6.5” tall – $2,000 per issue
  • Full Page, 6.75” wide X 6.5” tall – $3,000 per issue

Camp Supplemental, Bridal, Rental Guide

  • Camp Supplementals 20,000 or more ordered (Distribution: Schools, Fairs, Online, Community Centers)
  • Bridal and Pavilion/Facility/Rental Guide - (Distribution: Fairs, Historic Sites, Online, Community Centers, Visitor’s Center in Ellicott City)

Quarter Page – $500 per issue

Half Page – $750 per issue

Full Page – $1,000 per issue

All other Supplemental Guide Sponsors

Quarter Page, 2.39” wide X 3.75” tall – $250 per issue

Half Page, 5” wide X 3.75” tall – $500 per issue

Full Page, 5” wide X 7.625” tall – $750 per issue

Title
Facility
Content

Membership Card – $1,000 per year
Place your company logo on all membership cards printed for one calendar year.

Banner – $500 per year
Sponsor a gymnasium or outdoor space.

Digital Slide – $50 per month
Sponsor a slide on video screens in:

  • Gary J. Arthur Community Center
  • Meadowbrook Athletic Complex
  • N. Laurel Community Center
  • Recreation & Parks Headquarters
  • Robinson Nature Center
  • Roger Carter Community Center

Fitness Room – $500 per year
Place your logo in one of our fitness rooms. Logos are placed in one location in each room. Maximum of 12” wide x 6” high logo. Full Color/Vinyl Sticker

Title
Special Events
Content

Recreation & Parks sponsors help us bring fabulous special events to the community to enjoy, including egg hunts for all ages, fishing tournaments, free summer concerts, a free fireworks event attended by an estimated 20,000 people, our two-day Wine in the Woods festival attended by an average of 25,000, a juried craft fair (Holiday Mart), Kid’s Fest (over 1,000 participants), and many more. Those that partner with Recreation & Parks benefit from name recognition during programs and events.

Tailored Sponsorship Packages Available!

Individual Event Sponsors Welcome (See Popcorn Level).

Concerts, Movies, Dances & Music Package

Event

Date

Attendance

Outdoor Movie Nights
at Centennial Park

Summer
& October

50 at each event

Sunset Serenades &
Traveling Bands Concerts

Summer

100-400 each

Belmont Blockbusters

August

125 per event

Snowflake Ball for Dads
& Daughters

January/February

120 people

Daddy-Daughter
Sweetheart Dance

January/February

200 people

Mommy-Son
Valentine's Dance

February

120 people

Wine in the Woods

May

20,000 +

July 4th Fireworks

July

20,000 +

Inclusive Social Dances for 
those with special needs

One per month

125 people

Nature Package

Event

Date

Public Star Parties

Throughout Year

Fishing Tournaments
and Events

Throughout Year

Frozen Fest

January

Spring Eggstravaganza

March/April

Earth Day Clean Up

April

Native Plant Palooza

July

Wild for Water Day

July

Solar Fest

July

Parent/Child Camping
in the Park

September

Halloween Ticks, Treats & Trees

October

The above are a sample of events that ran in the past. Events are added and changed each year.

Sponsor
Benefits

Platinum
$20,000

Gold
$15,000

Silver
$10,000

Bronze
$5,000

Preferred
$3,000

Valued
$2,000

Individual
$1,000

Pop-
corn
Level
$250

VIP tickets to the Wine in the Woods event & VIP tent

 20

14

12

10

8

6

4

 

Logo in Wine in the Woods Event Guide, website, and
banners located at the stage and throughout the festival

Yes

Yes

Yes

Yes

Yes

Yes

Yes

 

Receive a Wine in the Woods commemorative poster

Yes

Yes

Yes

Yes

Yes

Yes

Yes

 

Discounted advertisement in the Wine in the Woods Event Guide

50%

50%

40%

30%

20%

10%

5%

 

VIP parking passes to July 4th

2

2

1

 

 

 

 

 

Gain one reserved parking space at all sponsored events you attend

Yes

Yes

Yes

Yes

Yes

Yes

 

 

Rounds of golf at Timbers at Troy Golf Course

4

2

1

1

1

1

 

Sponsor credit in promotional advertising

Yes 

Yes

 

 

 

 

 

 

On-site promotional booth/table. We provide one table and two chairs. ($3,000 cash commitment required for table at Wine in the Woods.)

All
Events

All
Events

All
Events

Excluding Table at July 4th Event

Excluding Table at July 4th Event

Excluding Table at July 4th Event

Excluding Table at July 4th Event

 

Printed thank you on-site (as available)

Yes

Yes

Yes

Yes

Yes

Yes

Yes

You Sponsor at
Event

Social media post sponsorship recognition

WIWS,
July 4th,
Summer Concert,
1 Other
Event

WIWS,
July 4th,
Summer Concert

WIWS,
July 4th

WIWS,
July 4th

 

 

 

 

Your logo and link on event-related web pages when applicable.

Yes

Yes

Yes

Yes

Yes

Yes

Yes

You Sponsor at
Event

Your logo identifying you as a sponsor on related event poster and promotional materials except the Wine in the Woods poster.

Yes
(Includes WIWS Poster)

Yes

Yes

Yes

Yes

Yes

Yes

You Sponsor at
Event

Space to hang your banner or sign (up to 4’ x 6’) during each event (and/or a pull-up banner) except WIWS and July 4th

Yes

Yes

Yes

Yes

Yes

Yes

Yes

You Sponsor at
Event

Mentioned in related day-of programs

Yes

Yes

Yes

Yes

Yes

Yes

Yes

You Sponsor at
Event

Title
Support the Nature Center
Content

Caring for live animals is a big job and requires many resources. The animals at Robinson Nature Center serve as educational ambassadors, providing numerous learning opportunities for the public and helping us spread a message of awareness and conservation. 

You can support the animals residing at Robinson Nature Center with an annual sponsorship. Each sponsorship comes with a package of benefits and make great gifts! 

Naturesphere Film – $3,000-$10,000
Robinson Nature Center’s “NatureSphere” is the only planetarium in Howard County offering regular programs for the public. The Center partners with sponsors to acquire new, exciting, full-dome films for public viewing. Become a Tier 1 or Tier 2 sponsor by sponsoring the cost of a license agreement for one of these films.

Tier 1  – $5,001-$10,000

  • Thank you screen at the beginning of public showings of the planetarium movie for the duration of the license agreement (between 5 and 20 years)
  • Private showing of the film for employees prior to film “opening” to the public
  • Recognition in the planetarium film brochure

Tier 2 – $3,000-$5,000

  • Thank you screen at the beginning of public showings of the planetarium movie for the duration of the license agreement (between 5 and 20 years)
  • 20 complimentary tickets for planetarium programming
  • Recognition in the planetarium film brochure

School Field Trip – $3,500
The center is the host to many school field trips each year. Your sponsorship covers the cost of a field trip program and busing for a group of students from schools serving populations where 75% or more of the students are in the Free & Reduced Meal program (Title 1 schools). Choose a school close to your business or donate to support any of these schools. In return for your generosity, receive...

  • Recognition through a thank you social media post
  • Thank you screen on our lobby digital screen for a year
  • Thank you slide for one month at the HCRP headquarters' digital screen
  • Sponsor recognition in the Nature Center’s classroom spaces during the field trip
  • Sponsor recognition on the Nature Center’s Field Trip webpage

Outdoor Structure or Play Elements – $2,000
The center includes a Children’s Garden, Nature Play Area and Trail system. Help us engage visitors through sponsoring new components for these areas (ex: sculptures, instruments, and planters). In return for your generosity, receive...

  • Recognition on plaque for new element for the duration of the element’s lifetime
  • Thank you post on social media
  • Thank you post on our lobby digital screen for a year

The Nature Center – $1,500
Help support the nature center’s mission. Donations support tree and garden plantings, live animal care costs, educational programming and Discovery room games, books and toys. In return for your generosity, receive a...

  • Thank you post on social media
  • Thank you post on our lobby digital screen for a year

Animal Sponsorship – $60

  • Place your name on digital signs for a year at the nature center.
  • Receive a certificate of sponsorship, a fact sheet about the animal, and a special gift*.
  • Get the opportunity to experience a private, behind-the-scenes encounter with all of our animals.
  • Receive a “letter from camp” (a mid-year update) from your sponsored animal.

Animals available to sponsor:
American toad, grey tree frog, five-lined skink, painted turtle, spotted turtle, musk turtle, spotted salamander, black rat snake, corn snakes.

Touch Tank Sponsorship – $25

  • Get your name on digital signs at the nature center (to celebrate your partnership with our touch tank program for one year).
  • Receive a certificate of sponsorship and a special gift* celebrating aquatic animals.

*Gift subject to change based upon availability.

Title
Water Fountain with Bottle Filler
Content

While recognizing your company, organization, or loved one, help the County reduce the number of plastic bottles in parks and provide clean drinking water to park patrons.

In 2017, Americans used about 50 billion plastic water bottles and 38 billion ended up in landfills!

About the Water Fountains

  • Fountains will be privately donated by individuals, companies and organizations.
  • Three fountain heights plus a bottle filler will be on each.
  • Donors receive a 5x7 engraved plaque attached to the fountain. Company or organization logos can be engraved. 
  • Fountains are needed at 20 Howard County locations (49 free-standing, upright water fountains and 16 to be attached to the outside of park buildings).

Free-standing water fountains: $4,200
Attached to the outside of park buildings: $3,625

For more information about the bottle filler initiative, contact John Marshall at [email protected].

Water Fountain with Bottle Filler Donation Application

Title
Get Playing
Content

Fitness Zone – $50,000
Fitness Zones® are comprised of a cluster of exercise equipment permanently placed in a select area of a park, making it easier for residents of all ages to include a fitness regimen in their daily routine as part of a healthy lifestyle.

Shade Structures At Playgrounds & Dog Park – $15,000
Every day of the year, children, families, and their canines gather at the many playgrounds and Worthington dog park. Your sponsorship would fund a new structure to allow visitors to find a little shade.

Sponsor An Exhibit – $5,000-$20,000
Our museums, nature center and community center host educational exhibits ranging from the history of trains in Ellicott City to Howard County’s agriculture over the centuries to a train caboose. Sponsor a temporary (or permanent) exhibit with your company name prominently displayed.

ADA Tour Bus With Bathroom – $50,000
Support our trips, tours, camps, and after-school activities by making transportation easy for all members of the community.

Splash Pads By Playgrounds – $20,000
Help encourage citizens to play outdoors even during those hot, summer months.

Sustainable Giveaways – Prices Vary
Support our trips, tours, camps, events, and activities by providing current and perspective participants sustainable giveaways with HCRP and your company logo. (Examples include metal or bamboo straws, water bottles, lunch boxes, soy crayons, or reusable bags).

Title
In-Kind & Tailor-Made
Content

In-Kind Sponsorships And Tailor-Made Packages Are Welcome!
In addition to cash sponsors there are many in-kind services that you or your company may wish to consider. All services will receive sponsor recognition at cost value. The below are examples of opportunities; please contact us to discuss the right sponsorship for your business.

Advertising/Marketing | Magazine, Newspaper, Radio, Transit, Television, Web-Based Marketing

Printing | Fliers, t-shirts, brochures, promotional materials, banners

Landscaping | Floral, plants, decorative arrangements

Transportation/Vehicles | Golf or utility carts, shuttle service transportation for large events & trips

Entertainment | Title sponsorship for stage entertainment, band fees, movies

VIP & Sponsorship Tents | Food, beverages, decorations

Signage | Banners, signs or fliers on fields and indoors

Tents | For large and small events

School Trips | Help us provide school field trips for the 12 Title 1 schools in the county

Displays | Sponsor permanent and temporary exhibits or research projects

Programs | Sponsor a class/activity, ex: STEAM programs, fitness, therapeutic recreation, and more.

Title
Rules & Regulations
Content

There are space limitations at events and locations. Preference is on a first-come, first-served within price brackets.

For youth-oriented and facility-based opportunities, HCRP shall exclude those establishments purveying goods and services for purchase only for customers 18 years and older. Additionally, ads promoting alcohol, tobacco, firearms, or pornography are prohibited from partnership opportunities with youth-oriented programs.

Political advertisements, defined as those partnerships promoting a particular candidate, political affiliation, or political position regardless of the timing of a ballot issue, shall be expressly prohibited. This restriction shall not prohibit a person appointed or elected to office from partnering with the department to promote a business they may own or operate.

Message Content: Sponsorships on Howard County property are maintained as a nonpublic forum.

The County intends to preserve its rights and discretion to exercise full editorial control over the placement, content, appearance, and wording of sponsorship affiliations and messages. The County may make distinctions on the appropriateness of sponsors on the basis of subject matter of a potential sponsorship recognition message.

The County will not deny sponsorship opportunities on the basis of the potential sponsor’s viewpoint.

Permissible Recognition Messages: Sponsorship recognition messages placed on County property or in County media may identify the sponsor but should not promote or endorse the organization or its products or services.

Statements that advocate, request a response, or contain comparative or qualitative descriptions, products, services, or organizations will not be accepted.

Title
Payment
Content

All sponsorships must be paid in full prior to starting the sponsorship. For example, a banner will not be displayed until the payment has cleared.

Please fill out the below writable PDF with your payment.

Title
Contact
Content

For more information, please contact Mike Blevins at [email protected] or Anna Hunter at [email protected]

Memorial & Gifts Program
Title
Tree
Content

Trees purchased through the program are planted and placed in county parks. Donors work closely with Howard County Recreation & Parks staff to determine the ideal location for your memorial.

The cost of the tree program is $500 per tree. (Fee is subject to change.)

The tree species, location, and planting date are at the discretion of Recreation & Parks. Trees are planted during the fall and spring planting seasons, but they may be ordered at any time. Trees ordered from April 1 through October 15 are planted in the fall. Trees ordered October 16 through March 31 are planted in the spring.  

Howard County Recreation & Parks guarantee the health and vigor of trees for a period not to exceed three years from the date of planting. The Department replaces any damaged memorial tree within a one-year period.  

Tree memorial plaques are available at certain park locations upon request and at an additional cost. The type of plaque available depends on the site and is at the discretion of the Park staff. Please discuss your preference with park staff.

 

Title
Bench
Content

Benches purchased through the program are planted and placed in county parks. Donors work closely with the Howard County Recreation & Parks staff to determine the ideal location for your memorial.

The cost of the bench program is $2,000 per bench. (Fee is subject to change.)

The Recreation & Parks Park Manager assists in choosing the location of the bench. The park benches are of a predetermined style and cannot vary. A standard plaque is placed on memorial benches and the name of the loved one will be inscribed on the plaque. The cost of the plaque is included in the bench program fee. The plaque allows for forty (40) characters (including spaces). However, for an additional fee, twenty (20) characters can be added to the plaque.   

Bench installation depends on the time of year received and the number of preceding orders. The Department makes every effort to install benches within three to six months of your order. Once a bench is installed, the donor receives notification.  

Note: There are no longer bench locations available at Centennial Park. Recreation & Parks may limit other locations as needed.

Title
Cards of Acknowledgement
Content

If the donor wishes, a card of acknowledgement is sent to the recipient’s family advising that their loved one has been memorialized or honored in a special way.

Title
Contact
Content

Shawnté Berry, Volunteer & Special Projects Manager 
410-313-4624
[email protected] 

Tags
Recreation & Parks

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